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Brian Turner

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Internet and business news for the UK online, by Brian Turner



« Seth Godin: The Bootstrapper's Bible | Main | Internet Archive offers court evidence »

November 21, 2004


Sell service: withdraw benefits

A lot of people are apparently dismayed at recent actions of TiVo. Originally selling itself as a way to fast forward through recorded programs without the ads, TiVo are apparently going to implement their own advertising from March onwards.

In other words: company gets consumer money for not airing ads, only to then sell advertising space to air at said consumers.

Some at the Fast Company blog is rather annoyed with the situation - certainly from a consumer point of view: TiVo: Where Duplicity Spells Dividends

Posted by brian_turner at November 21, 2004 02:34 PM

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