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November 18, 2004

Sacked for blogging pictures

Ellen Simonetti was a Delta Airlines air stewardess, who happened to take a few "provocative" photos of herself in a Delta plane.

When management discovered that she'd then posted them online at her blog, she was promptly fired.

The big quesiton is - why??

Let's see how "damaging" those pictures are: here

Whoah! I don't think it could get any more XXX than that. :)

Oh, yes - top shelf material that.

Point is, Delta have completely over-looked what could have otherwise been a very positive public relations exercise - and instead turned it into coporate high-handedness - by firing an air stewardess who took pictures of herself and blogged them.

When it could have paid them to promote the humanising of its staff, they fire the personality, and leave themselves with what sort of impression?

There's good publicity, and there's bad publicity. Good public relations is supposed to be turning the latter into the former. Delta missed a real opportunity here, and looked oppressive in the process.

Discuss this article here:
Air hostess sacked for blog pictures


Posted by at November 18, 2004 12:56 PM


> Discuss this in the Platinax Business forums



 

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