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« Microsoft Security Update | Main | Don't forget: Switch off autopilot! »

October 12, 2004

Steve Jobs interview

So what makes a successful innovative business? According to Steve Jobs it's:

saying no to 1,000 things" so as to concentrate on the "really important" creations

You can find an interesting interview with Steve Jobs at businessweek, which includes some telling Q & A on the more difficult years in Apple's history:

You need a very product-oriented culture, even in a technology company. Lots of companies have tons of great engineers and smart people. But ultimately, there needs to be some gravitational force that pulls it all together. Otherwise, you can get great pieces of technology all floating around the universe. But it doesn't add up to much. That's what was missing at Apple for a while. There were bits and pieces of interesting things floating around, but not that gravitational pull.


Posted by at October 12, 2004 09:11 PM


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